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Pro-tip: choose Cruelty-free products. Why? When you shop cruelty-free, not only are you saving innocent animals from suffering, you’re also helping reduce the waste created from animal testing. This is definitely one of the best ways to elevate your beauty...

When we hear the words shiny hair, we light up (no pun intended). But, what makes our hair shine in the first place? And how can we sustain that shine long-term? We’ve all had that ‘feel-good’ moment coming out of...

Greasy ‘hair goals’? Not so much. If you’re one of those folks with oily hair, you’re not alone. Greasy hair can feel unhealthy, unattractive & completely frustrating. Luckily, this guide will give you the opportunity to learn the causes of...

Do you ever have a hard time finding the right shampoo or conditioner product and waste money on ones that do not match your needs? Like most people, it's probably all of the time! It’s very tough to find the...

Personalization is becoming the new norm. These days, everyday items from skin creams to sports drinks are being customized to suit individual needs based on data collected from facial scans, DNA tests, and even perspiration collectors. So why are we...

We all need shampoo and conditioner to clean and treat our hair but are we choosing the right products and hair treatment plans to align with our hair condition and unique needs? Unfortunately, finding the right products that match your...